Ad Bowl XLVIII

The biggest sports event in the United States took place Sunday evening, as the Seattle Seahawks demolished the Denver Broncos 43 - 8 to win the Super Bowl XLVIII. It will surely be remembered as one of the most boring Super Bowls in the history of NFL as the lopsided score indicates. Seahawks backed up the talk with their stifling defense, and the argument of Peyton Manning being the greatest quarterback of all-time proved invalid.

Super Bowl is known for its entertaining commercials and halftime show, and this year many companies displayed commercials in an attempt to grab national attention and raise brand awareness. Most commercials in my opinion were just absolutely horrendous but Wall Street Journal picked the winners of the 'Ad Bowl XLVII'.

The struggling electronics retailer RadioShack was one of the biggest winners of this year's Ad Bowl. Its commercial featured several 80's stars such as Hulk Hogan, Cliff Clavin, and Erik Estrada storming into the store after the Salesman says "The 80's called. They want their store back." RadioShack is looking to 'remodel its stores and shed its stodgy image.'

Chrysler was another company that came out on top. Chrysler's commercial was highlighted by Bob Dylan and a memorable line: "Let Germany brew your beer, let Switzerland make your watch, let Asia assemble your phone. We will build your car."

Anheuser-Busch's Budweiser was probably the biggest winner of them all with its two sensational commercials. The first commercial featured a puppy interacting with Budweiser's famous Clydesdale horse. The second one showed a small town welcoming home a soldier. The puppy commercial went viral even before the game began, as it racked up more than 36 million views since its release Wednesday. 

Super Bowl commercial spots have become a critical marketing channel in recent years. A 30-second spot costs around $4 million, which is equivalent to $133,333 a second. 

With NFL's popularity at its highest and thousands of companies competing to make the best Super Bowl commercial, it will be interesting to see how next year's Super Bowl plays out.